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Here to help you keep little feet healthy and happy

Sam, The Shoe Lady
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Do you enjoy shopping with your kids, particularly shoe shopping!?

I found it such a hassle and this was my inspiration for CeCe & Me


A mobile kid's shoe shop...

a more convenient, enjoyable way to shop for children's shoes

I will take the time to talk you through the options and answer your questions, 

so you can make a confident choice about what's right for your child's feet

My aim is to help you find the perfect pair of shoes for your little one, while they are relaxed and in a familiar environment having fun

Professionally qualified shoe fitter: Member of Society of Shoe Fitters and

the Children's Foot Health Register

Carefully selected range of shoes for preschoolers, from prewalker

to size UK10/EU28

Comfortable and durable school shoes in sizes UK7.5/EU25 to UK2.5/EU35

No obligation fitting checks

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Preschool range

Handpicked range of gorgeous little shoes, by brands dedicated to supporting the healthy development of children's feet, from prewalkers to children's size UK10/EU28

Ricosta school shoes

School shoe range

Shopping for school shoes can be as stressful as shopping for a toddler! Avoid the queues at back to school time, with our range of tried and tested shoes in sizes UK7.5/EU25 to UK2.5/EU35

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I bring my expertise to the places you go with your little ones - playgroups and cafes around Wandsworth and Wimbledon - so you can have their feet professionally measured and fitted, then quickly get back to the serious business of having fun!


Select the appointment option that works best for you and make finding the right shoes for your little one a relaxed and enjoyable experience!

My own shoe shopping experiences with my toddlers were frustrating, so much so it inspired me create a more convenient and enjoyable shoe shopping experience. First and foremost, it's about finding the right fit. All the different options available and the variance in sizing can be overwhelming. I spent six months training to become a professionally qualified shoe fitter and use all of this knowledge, alongside my experience measuring and fitting hundreds of little feet, to offer advice to help you decide what's right for your child's feet.