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If you have questions about your children's feet, footwear, foot health or development you may find the answer here on the blog, if not, please get in touch, we will be delighted to help and you may inspire the next post!
The A Bit About... series are guest blogs written by the amazing founders of some of the wonderful local and small businesses we have met, sharing a little of the passion that got them started. Small businesses are such a valuable part of our local community, we really hope we can introduce some new, and very useful, ones to you here.
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Love Vinted? So Do We, But This Is Why We'd Never Buy Second-Hand Shoes
If your Vinted app is full of bundle alerts and "offer accepted" notifications, you're in very good company. It's become one of the easiest ways to dress our fast-growing children without spending a fortune, and we're genuinely all for it.
But while second-hand clothes can be a win all round, shoes are a different story. As tempting as it is to add that barely-worn pair to your basket, a child's shoes really are one item worth buying new and having fitted. Here's why...
Sam Chetwood
May 29


Walking With Kids: The Everyday Habit With Extraordinary Benefits for Children's Health
We all know we should walk more. Just like "drink more water" and "get to bed earlier", it's on the list of things we intend to do and somehow never quite manage. Life is busy, mornings are chaotic and it's often just easier to just jump in the car.
But you might already be doing more than you realise. The walk to school, the stroll to the park, the amble to a friend's house. They all count. And the evidence for what they do for our bodies and our children's developing minds
Sam Chetwood
Apr 29


Barefoot Shoes for Children: Your Questions Answered
You've quite possibly heard the term "barefoot shoes", maybe from another parent at playgroup, a well-meaning relative or a deep dive down an internet rabbit hole at midnight. And if you're anything like most of the parents we meet, you're not entirely sure what to make of it. Are they really better? Don't children need support? And what does "barefoot" even mean if they're still actually wearing shoes? These are all questions we've been asked and we're here to help you cut t
Sam Chetwood
Mar 29


Why I’m Honoured to Be a Judge for the 2026 Club Hub Awards
I’m delighted to share that I’ve been invited to join the judging panel for the 2026 Club Hub Awards, celebrating excellence in the children’s activities sector across the UK. As the founder of CeCe & Me, my work has always centred around supporting families during those precious early years, listening to parents, understanding their concerns and helping them feel confident in their decisions. Over the years, I’ve seen first-hand just how important children’s activity provide
Sam Chetwood
Mar 2


How Your Child’s Feet Develop in the Early Years (and why understanding this will make a difference)
From the moment your child is born, their feet are busy doing an extraordinary job. Long before your
little one takes their first steps, their feet are growing, adapting, learning and responding to the world.
Children’s feet are not simply “mini versions” of adult feet. They are soft, malleable and constantly changing, especially during the first five years. Understanding how their feet develop can help you make confident, informed choices that will support your child now a
Sam Chetwood
Jan 4


Hypermobility in Young Children: What It Is, What to Look For and How You Can Support Their Growing Bodies
If your child has extra-bendy joints or slightly “wobbly” movements, it’s possible you’ve received a diagnosis of hypermobility. It’s a common condition in young children and, in most cases, nothing to worry about. Many little ones are naturally flexible and most will grow stronger and steadier as their muscles develop.
However, understanding what hypermobility might look like and how you can support your child can make a huge difference to their comfort, confidence and long
Sam Chetwood
Nov 20, 2025


Why Letting Your Toddler Walk Barefoot Will Boost Their Brain
The role your child’s feet play in their overall development, particularly in building vital connections in their brain
Sam Chetwood
Nov 4, 2024
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